Ruby's health food store markets to people wanting to improve their overall health which of the following groups is ruby focusing on

a. target market
b. market penetration
c. market research
d. market segment

A. Target market.

Explanation: A target market is a group of consumers at which a particular product or service is aimed at, usually one meant to suit there needs. While you might think a target market is the same as a market segment, it is a little different. While a target market is aimed at by a company, a market segment is simply a group of people with similar traits

answer; comparing the additional benefits and costs;