Which of the following statements is not true?
a) the online travel services sector is one of the few in which extensive disintermediation has occurred.
b) the online travel services industry has gone through a period of consolidation.
c) price competition among online travel services is difficult as comparison shopping for better prices is easy.
d) the ability of travel products and services to be commoditized is a significant factor in the explosive growth of the online travel services industry.

 Option A

Explanation: In simple words, disinter mediation refers to the process under which a producer tries to reduce the intermediaries between him and the final consumers or customers.

The online travel agency has done the above process due o the advancement of technology.  By using latest technologies a company can directly link up with the customer and can evaluate their choice and preferences.

Also there is not much use of intermediaries as most the decisions have to be made by the customers themselves, they need a service men only to perform the task specified by them.

i believe that it is a 45% chance.

answer; exemplars;