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Business, 25.10.2019 00:43 ddmorse2015owug6f

The choice of bus tickets as a medium likely reflects what aspect of media strategy? consumers choose a particular media vehicle because they gain some ""reward."" the planner has selected media that influence potential dealers. a premium-priced product should use prestigious or classy media. the content and editorial policy of the media vehicle is most important. the nature of the ads should be frivolous.

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