The final step in the marketing process is capturing value from customers creating customer delight creating customer lifetime value understanding the marketplace designing a customer-driven marketing strategy

capture value from the customer

Explanation:

According to my research on the marketing process, I can say that based on the information provided within the question the final step in this process would be to capture value from the customer. In other words it would be to finalize a sale of a certain product or service and accept the payment from the customer. This closes the deal and accomplishes the main goal of the marketing process.

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