Cross town cookies is an all-equity firm with a total market value of $720,000. the firm has 150,000 shares of stock outstanding. management is considering issuing $200,000 of debt at an interest rate of 7 percent and using the proceeds to repurchase shares. the projected earnings before interest and taxes are $58,600. what are the anticipated earnings per share if the debt is issued

Which of the following statements about brand names is true? brand names give the seller an incentive to provide consistently high-quality products and services in order to protect the reputation of the brand. brand names are always economically wasteful since they dupe consumers into buying more expensive goods and services that are no different from generic versions. it is always rational to prefer brand names over generic substitutes. read the following example and determine whether it illustrates a common critique or defense of advertising. musashi sees a commercial for a brand x clothing company that depicts the wearers of the clothes out having a good time with friends. although he doesn't particularly need new clothes, the commercial prompts him to buy a brand x t-shirt.

What is marketing’s contribution to the new product development team? a. technical expertise needed to translate designs into an actual product/service. b. deep customer insight that leads to product ideas. c. ability to assess financial viability d. feedback on design as well as how customers will actually use the product e. technical expertise needed to translate concepts into product/service designs.

In microeconomics, the point at which supply and demand meet is called the blank price