On functional strategy – pertaining to your ceo project company a. among the various functional divisions of the firm, identify the most burning issue whereby your functional strategy (marketing, financial, operational, etc.) impacts the overall corporate and business strategies. explain in detail. i. more directly, select from two functional areas and discuss the following: 1. identify the function’s essential goal for 2020 2. what resources must be employed to effectively realize this goal 3. what measures will indicate whether your functional strategy has produced the required results

both are integral parts of a corporate balance sheet. the cash flow statement, or statement of cash flows, measures the sources of a company's cash and its uses of cash over a specific time period. the income statement measures a company's financial performance, such as revenues, expenses, profits or losses over a specific time period (in fact, it's sometimes called a statement of financial performance).

a cash flow statement shows exactly how much money a company has received and how much it has spent, traditionally over a period of one month. it captures the current operating results and changes on the balance sheet, such as increases or decreases in accounts receivable or accounts payable, and does not include noncash accounting items such as depreciation and amortization. the cash flow generally comes from revenue received as a result of business activity, but it may be augmented by funds available as a result of credit. a cash flow statement is used to determine the short-term viability and liquidity of a company, specifically how well it is positioned to pay its bills and vendors.

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