Which one of the following ads is an example of the peripheral route to persuasion?
a. an ad...
Advanced Placement (AP), 16.09.2019 06:50 luisgonz5050
Which one of the following ads is an example of the peripheral route to persuasion?
a. an ad for a cell phone service that emphasizes clear calls
b. an ad for toothpaste which stresses its ability to fight cavities
c. an ad for a restaurant that shows a happy couple dining
d. an ad for a car which points out the car's safety features
Answers: 2
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